Evolving Perception: Positioning Vultr as a Modern AI Hyperscaler Against AWS, Google & Microsoft

Consistent and aggressive proactive, news and trend-oriented media and analyst relations to position Vultr as the only viable alternative to the hyperscalers across core uses cases: scaling/inference at the edge, sovereign cloud and private cloud deployments, and best-of-breed ecosystem partners.

Over the course of our multi-year relationship, Vultr has gained notoriety as a competing force in the cloud market, competing with the hyperscalers on a global scale.

250+

Pieces of coverage

Outcome

  • Deep relationships + continuous coverage with core cloud computing trades: The New Stack, Fierce Network, InfoWorld + more
  • Bolstered executive visibility via contributed article placements in IT trades, multiple executive profile Q&As, and rapid news comment placements
  • Extensive analyst briefing activity with key firms: Gartner, Forrester, 451 Research, IDC, Omdia, Moor Insights & Strategy, Structure Research

Coverage Highlights

“It is unfair to compare Vultr to GPU-cloud providers like Lambda Labs and CoreWeave. While those companies, riding high on the current marketing hype cycle around AI, provide much-needed GPU resources, Vultr is much more.”

Forbes

Covered by