The Scratch Blog

The latest marketing insights, musings and recommendations

Roger Murdock Awards: Exceptional Co-Pilots of Q3 2021

Scratch highlights individual team members for quarterly performance awards. When it comes to our Scratch co-pilots, they can tackle any intellectual obstacles thrown their way. This past quarter, we encountered some challenging moments that allowed our team to show major persistence and strength. We all rose to the challenge, but a few co-pilots outperformed our […]

Meet The Team Series: Kelsey Bates, Account Director of Public Relations

Our Meet the Team series features our talented co-pilots at Scratch and their passions, insights, advice and more. We sat down with Kelsey Bates, our talented Account Director of Public Relations to learn more about her appetite for PR, taking risks to find her niche, and how a previous role alongside a vital member of […]

Roger Murdock Awards: Exceptional Co-Pilots of Q2 2021

Scratch highlights individual team members for quarterly performance awards. Challenges this quarter were no match for our co-pilots’ collaborative skills, ingenuity, and work ethic. Through it all, our team continued to pursue creative strategies and brainstorm exceptional solutions, producing praiseworthy successes for our clients. With the end of spring bringing new heat—both in temperature and […]

PR Team in the Spotlight: Outstanding Coverage Secured by Our Co-Pilots

Thanks to the hard work and persistence of our PR team this quarter, we wanted to celebrate our success by highlighting some recent media coverage secured by our co-pilots. Spanning from our clients in healthcare tech, to hybrid cloud and quantum computing, our team delivered across multiple industries.  Scratch recognizes our incredible co-pilots and client […]

Roger Murdock Awards: Exceptional Co-Pilots of Q1 2021

Scratch highlights individual team members for quarterly performance awards. As we continue to make our way through 2021, we’re reflecting on our co-pilots’ hard work and creativity so far this year. The first quarter of the year is always a busy one, with exciting client announcements and a whole lot of strategizing and brainstorming for […]

Meet the Team Series: Kendall Hatch, Senior Content Strategist

Our Meet the Team series features our talented co-pilots and their path into B2B tech at Scratch. We sat down with Kendall Hatch, our skilled Senior Content Strategist, to learn more about his career in content, his rewarding experience with health tech clients and projects at Scratch, and how he strikes a solid balance between […]

Women’s History Month Series: Q&A With Scratch VP, Accounts Maria Bruk

Our B2B marketing powerhouse, Maria Bruk, is an exemplary female leader at Scratch, always sharing thought-provoking insights, delivering the highest-quality work, and driving top-notch results for clients. And she does all that with the attitude and air of confidence that translates to, “nothing can stop me.” You can’t help but admire that! For this segment […]

Women’s History Month Series: Q&A With Scratch SVP, Marketing Melinda Babin

Our female captains at Scratch continuously influence, motivate, and empower us to be the best we can be. So, it’s only fitting to celebrate them throughout Women’s History Month! Next up in our Q&A series, we sat down for a conversation with one of Scratch’s newest captains. Though she only joined the team last fall […]

Women’s History Month Series: Q&A With Scratch VP, Public Relations Anya Nelson

Scratch’s sharp-witted PR leader, Anya Nelson, voices that despite what some people presume about women being too emotional to hold leadership positions, it’s actually a crucial part to the decision-making processes that propel your business forward.  For this Women’s History Month Q&A, Anya shares some of the challenges that come with balancing motherhood and career. […]

Women’s History Month Series: Q&A With Scratch Creative Director Laura Wills

Our female captains at Scratch continuously influence, motivate, and empower us to be the best we can be. So, it’s only fitting to celebrate them throughout Women’s History Month! Next up in our Q&A series, we sat down for a conversation with one of our top creative minds. Scratch’s Creative Director Laura Wills is a […]