Last night, I attended the semi-annual Wonder Women of Boston networking event held at Antler Agency HQ. Wonder Women of Boston was created to bring together ambitious women “of all ages and backgrounds” in Boston together. And man, was it was empowering, to say the least, to see so many accomplished women mingling and learning [...]
Day 2 at HIMSS 2011. It was packed with conversations, exhibits, and sessions. My day started with walking down the second floor corridor that lead into the show from the parking lot. I turned left and saw a few beautiful booths and thought to myself – this is not that bad – I can see [...]
Great first day at HIMSS 2011 – thankful for the opportunity to be at the HIMSS Venture Fair and Strategic Partner Forum today. Excellent panel sessions and start-up presentations. Here are the highlights: Morning panel was represented by Radius Ventures, Edison Ventures, Healthcare Growth Partners, and Triple Tree. Great discussion on what venture capital firms [...]
Here at Scratch we’re always hard at work being the “social” voice of our clients. We frequently scan conversations to see how we can influence the dialogue. Whether it’s an opportunity or an issue that needs addressing, we pride ourselves in being proactive and becoming involved socially. It’s a bit of effort, but it really [...]
I am a big fan of Marketo’s B2B Marketing Tools & Resources center. They have done an outstanding job in providing a deep, insightful platform for sharing B2B lead generation best practices. Besides their own white papers, they bring valuable resources such as the Forrester’s B2B Lead Management Automation Market Overview (otherwise available for over [...]
